BC Hydro

CLIENT
BC Hydro
PROJECT
BC Hydro, a provincial Crown corporation and one of the largest electric utilities in North America, has worked with Latitude for creative support in their extensive marketing and communication initiatives since 2010.
THE CHALLENGE
While BC Hydro used the services of a larger agency for larger campaigns, and their in-house team for ongoing communications, they required an agency that could provide quick, effective, and creative services that didn’t fit within the timelines of the larger projects, and yet were beyond the scope and deadlines of their internal team.
SOLUTION
Latitude developed a range of creative campaigns, ads, and communications materials with quick turnaround and cost-effective service, and has developed an ongoing relationship with the BC Hydro team. Latitude also provided creative services for the BC Transmission Corporation from 2006 until its reintegration with BC Hydro in 2010.
DELIVERABLES
• Design
• Photography
• Illustration
• Animation
• Online Game App
STATS (during a 4-week period)
• Total Visits: 34,975
• Games Played (completed): 12,372